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Meta has launched a paid verification subscription service in the US

Meta to enable paid verification service

Meta will follow Twitter’s lead and launch payment verification services on Facebook and Instagram


Meta, the parent company of Facebook and Instagram, launched a paid subscription service in the US on Friday – allowing users of both platforms to pay for verification.

CEO Mark Zuckerberg made the announcement on its “Meta Channel,” one of the company’s latest features for creators to “directly reach their audiences and build deeper connections with their communities.”

Meta Verified is available for personal accounts only and costs $14.99 per month when purchased on an iOS or Android device and $11.99 per month when purchased on the web.

“Meta Verified is rolling out in the US today,” Zuckerberg said on his Meta channel. “You get a badge, active impersonation protection and direct access to customer support.”

Zuckerberg’s decision to launch a subscription service for the social media platform comes after Elon Musk-owned Twitter relaunched its own subscription service, Twitter Blue. last decemberAfter previous launch attempts failed.

As of now, the company is currently making the service available to users in the US, Australia, and New Zealand. However, people can join a waiting list to receive a notification when it becomes available in their region.

Users who currently have a verified badge can also apply for a Meta Verified subscription, but the company says it doesn’t plan to make any changes to those already verified based on previous requirements.

The service comes as Meta tries to cut costs and improve financial performance after two rounds of layoffs, the latest of which occurred this week and saw the company About 10,000 workers were laid off. Last November, about 11,000 Meta workers There were also layoffs.

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Tre’Von Howard


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